Privacy Policy

Updated January 8, 2024

At Newhaven Display International Inc., your privacy is our priority. We are committed to protecting your privacy at all times and in all situations.

Newhaven Display International Privacy Policy

This Privacy Policy describes how your Personal Information is collected, used, and shared when you visit or make a purchase from https://www.newhavendisplay.com/ (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as Device Information.

We collect Device Information using the following technologies:

• Cookies: These are data files that are stored on your device.
• Log files: These track your activities on the website and gather information such as your IP address, the type of browser you use, your internet service provider, the pages that referred you to or from the website, and the dates and times of your visits.
• Web beacons, tags, and pixels: These are tiny pieces of code embedded in websites or emails that collect information about your activity.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as Order Information.

When we talk about Personal Information in this Privacy Policy, we are talking about Device Information and Order Information.

We use the Order Information that we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you.
• Screen our orders for potential risk or fraud.
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address) and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We use third-party service providers that may collect data about you when you use our website to help us track and understand how visitors use our Site. This may include data you submit (such as payment information) or automatically-collected information (such as third-party analytics providers and advertising partners). When we obtain this data, we may combine it with the data we have collected to generate online advertisements tailored to your interest.

PROTECTING YOUR DATA

We take data security seriously. All personal information is encrypted, whether in transit or at rest. Regular audits ensure that our systems remain secure.

eCommerce Platform

We use Bigcommerce to power our online store. You can read more about how Bigcommerce uses your Personal Information here: https://www.bigcommerce.com/privacy/.

Analytics

We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google privacy policies. You can also opt-out of Google Analytics here: Google Analytics opt-out.

Newsletter

Stay updated with our two newsletter platforms. As a Website Subscriber, your email is securely stored for regular updates on our latest offerings. Additionally, our Personalized Newsletters are tailored to your interests, ensuring the content and offers you receive are relevant and engaging, directly in your inbox.

Unsubscribe Options:

We respect your right to choose and offer easy ways to manage your newsletter subscriptions:

• Click the unsubscribe link: Every newsletter you receive from us has a convenient unsubscribe link in the email footer. Please note that unsubscribing from one platform (Website Subscribers or Personalized Newsletters) does not automatically unsubscribe you from the other. You can choose to opt-out of either or both newsletters independently.
• Send an email: Simply email us at privacy@newhavendisplay.com with the subject line "Unsubscribe." This will remove you from both the website and the personalized newsletters platform.

Support Center

We use Zendesk to power our Support Center. You can read more about Zendesk's privacy policy here: https://www.zendesk.com/company/agreements-and-terms/privacy-notice/.

Embedded Content From Other Websites

Content on this Site may include embedded content. For example, we use Vimeo and YouTube to display content via an embedded widget. Embedded content from other websites behaves as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have the right to request information from us regarding how we process specific Personal Data or categories of Personal Data we have collected about you.

In the past 12 months, we have collected the following categories of Personal Information:

• Identifiers, including name, postal address, email address, and online identifiers (such as IP address).
• Customer records, including phone number and billing address.
• Characteristics of protected classifications under California or federal law, including gender.
• Commercial or transaction information, including records of products or services purchased, obtained, or considered.
• Internet activity, including interactions with our website, email, or advertisements.
• Geolocation data.
• Employment and education information.

Because we do not sell your Personal Information, we do not offer an opt-out. However, according to California law, you also have the right to request the Personal Information we have collected about you and the deletion of such information. Requests can be submitted to privacy@newhavendisplay.com.

In order for us to match our records, you will need to provide certain information to verify you are a California resident and to verify you are who you say you are.

CHILDREN'S PRIVACY

Our Site is not intended for use by children under 13, and we do not knowingly collect data from them.

BEHAVIORAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at Understanding online advertising.

You can opt-out of targeted advertising:

• FACEBOOK - https://www.facebook.com/settings/?tab=ads
• GOOGLE - Google Ads settings
• BING - Bing personalized Ads

Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

EUROPEAN USERS

If you are a European resident, you have the right to access the Personal Information we hold about you and to ask that your Personal Information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a request or complaint, please get in touch with us by email at privacy@newhavendisplay.com or by mail using the details provided below:

Newhaven Display International
2661 Galvin Ct. Elgin, IL 60124 USA
Attn: Marketing Department